On May 26, 2025, the latest data shows that the price index for electric vehicles has seen a decline of 5.93%, with the market for passenger vehicles experiencing a drop of 4.23%. This decline is evident across various brands, including Haima, Changan, and others, which have also reported a decrease of around 2% in the overall market.
Recently, the “618” promotional campaign has been launched by several manufacturers, including BYD and Haima, offering significant discounts on various electric vehicle models, with some prices being cut by as much as 53,000 yuan. The average price for certain models has dipped to 55,800 yuan.
As a leading new energy vehicle manufacturer, BYD has already implemented three rounds of promotional measures. The most recent discount initiative has seen the reduction of prices extend to multiple models, reflecting the current market dynamics.
In terms of sales figures, the recent reports indicate that BYD’s passenger vehicles accounted for a substantial market share, with a noticeable impact on pricing strategies across the sector.
Furthermore, the analysis reveals that consumer preferences are shifting towards more affordable electric vehicles, which has prompted manufacturers to reevaluate their pricing strategies to remain competitive.
This ongoing trend is expected to influence the electric vehicle market significantly, as buyers are increasingly looking for value in their purchases amidst the changing economic landscape.
For more insights on the electric vehicle market and pricing trends, you can check the latest updates.
Original article by NenPower, If reposted, please credit the source: https://nenpower.com/blog/sales-of-electric-vehicles-surge-nearly-6-amid-price-cuts-and-promotions/
