Jowang Solar CEO Liu Jizhong: The new energy company aims to shape multiple winning strategies as it goes global.
On September 29, 2025, Liu Jizhong, the CEO of Jowang Solar, shared insights during an interview with 21st Century Business Herald. He emphasized that going global is crucial for China’s new energy companies to realize their potential and expand their presence in the international market.
According to Liu, despite the ever-evolving market dynamics and fierce competition, Jowang Solar is committed to exploring broader avenues for growth. The company aims to leverage advanced technologies and sustainable practices to carve a niche in the global market.
As of 2012, China produced approximately 1.3 million new energy vehicles annually. By 2024, the annual production of new energy vehicles is expected to exceed 10 million units, marking a significant milestone in the industry. Currently, China maintains a dominant position in the new energy vehicle market, with strong production and sales figures, particularly in electric vehicles.
While exploring international markets, Jowang Solar is also focused on addressing challenges posed by varying regulatory environments and market conditions. Liu mentioned that different countries present unique circumstances, requiring tailored strategies to navigate their specific market landscapes.
As the company seeks to establish a foothold in overseas markets, Liu acknowledged the importance of collaboration with local partners to enhance its capabilities and adapt its offerings. The focus will be on developing high-quality products and services that meet the needs of international consumers.
In the context of growth, Liu shared that Jowang Solar plans to expand its international operations significantly, aiming to reach a production target of 7 million units by 2025. This goal aligns with the company’s broader strategy to enhance its manufacturing and technological prowess.
Overall, Liu’s vision for Jowang Solar reflects a commitment to sustainable development, innovation, and global expansion in the ever-competitive new energy sector.
Original article by NenPower, If reposted, please credit the source: https://nenpower.com/blog/ceo-of-starcharge-discusses-strategies-for-expanding-chinas-new-energy-vehicle-market-overseas/
