Anker Innovations Reports 41% Revenue Growth in 2024, Expands AI and Emerging Technology Investments

Anker Innovations has reported a significant 41.14% increase in revenue for the full year of 2024, achieving 24.71 billion yuan (approximately USD 3.5 billion) in total revenue, while net profit rose by 30.93% to 2.11 billion yuan (approximately USD 0.3 billion). In the first quarter of 2025, the company continued its strong performance with revenues reaching 5.99 billion yuan, up 36.91% compared to the same period last year.

A substantial portion of this growth came from Anker’s charging and energy storage products, which generated 12.67 billion yuan in revenue, marking a 47.26% increase and accounting for 51.26% of total revenue. To support this expansion, Anker has significantly boosted its research and development (R&D) investments, which saw a record increase of 49.13%, reaching an all-time high in 2024.

Furthermore, Anker is actively expanding its presence in emerging sectors such as energy storage, robotics, and large-scale models to navigate the challenges posed by the global trade environment. The company emphasized that technology firms and professionals in the smart hardware industry can leverage AI transformations to drive growth, accelerate technological innovation, and foster green transitions.

In its annual report released on April 28, 2025, Anker outlined its strategic development goals, aiming to transition into a global intelligent hardware technology enterprise with diverse product categories.

Growth Across Major Categories

Established in 2011, Anker Innovations is one of the largest consumer electronics brands in China, focusing on the design, development, and sales of smart accessories and hardware. The company initially launched its business online, primarily through platforms like Amazon, eBay, Tmall, and JD.com, with products sold in over 100 countries and regions worldwide. Anker went public on the ChiNext board in August 2020.

Anker’s business operations are mainly divided into three categories: charging and energy storage, smart innovations, and smart audio and video. The company boasts several well-known brands, including Anker (smart charging), Soundcore (wireless audio), and Eufy (smart home). Charging and energy storage remain Anker’s core business, with revenues from this sector reaching 3.02 billion yuan in 2024, representing a remarkable growth rate of 184%.

Product Innovations and Research Investment

Anker’s innovations in smart technology encompass products such as smart security and cleaning devices under the Eufy brand, which offers a series of cleaning products, smart doorbells, locks, and home security cameras. In 2024, revenue from smart innovations reached 6.34 billion yuan, growing 39.53% and comprising 25.64% of total revenue. The smart audio and video segment, featuring Soundcore’s wireless headphones and speakers, as well as Nebula’s laser projectors and AnkerWork’s Bluetooth microphones, generated 5.69 billion yuan, a 32.84% increase, accounting for 23.04% of total revenue.

With an emphasis on R&D, Anker’s investment hit a historical high in 2024, with a 49.13% year-over-year increase, expanding its R&D team to 2,672 employees, representing 53% of the total workforce. As of December 2024, the company has received 2,237 patents, including 250 invention patents.

Global Revenue and Strategic Responses

Anker’s international business accounted for 96.42% of its total revenue in 2024, reflecting a 41.23% increase. The company operates in 146 countries and regions, serving over 200 million users. Despite ongoing geopolitical tensions and fluctuating energy prices, Anker’s growth in key markets, including North America and Europe, exceeded 30%.

The company noted that since the third quarter of 2024, global tariff policies have continued to evolve, putting pressure on operational costs. While the impact on major overseas markets remains manageable, complexities and uncertainties in international trade persist. Anker is committed to addressing these challenges through a three-pronged strategy: enhancing the flexibility of its global supply chain, exploring emerging markets to mitigate regional policy risks, and focusing on value creation through innovative products and technology services.